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- Analyze the impact of electronic news.
- Assess the influence of the practice of public relations.
- Critique the role of advertising in contemporary society.
- Which is the most essential news value: audience interest, importance, or the story’s timeliness? Why?
- What is spin? How do public relations practitioners view it differently than critics? Use examples if you can.
- What are some advantages and disadvantages of the various media for advertising?
- Explain “Advertisement Exposure”
- What is “Molding Public Opinion”
- Explain “Psyches and the Persuasion of Media”