Business Policy and Strategy

Mini Strategic Audit

The strategic audit system is a diagnostic tool to pinpoint an organization’s strengths and weaknesses. Use the Strategic Analysis Framework and other tools in order to conduct a strategic audit.  You might consider using a SWOT analysis for both companies to analyze each companies situation.

A mini strategic audit will be conducted for two companies with an overall goal to compare how each company differs in the strategy management and implementation, while indentifying the importance of strategic management.

Assignment Requirements are as Follows:

Conduct a mini Strategic Audit on e-company Tigerdirect.com and Best Buy, Visit the each company’s website at Tiger Direct at http://www.tigerdirect.com/ and Best Buy at www.bestbuy.com.  After conducting research, identify key strategies that each company has in common.  List a brief introduction of each company, to include the Mission Statement and compare key aspects of each company.  Identify the importance of strategic management based on your research. Be sure to include the concepts identified in the readings for this week’s topics.

Write 1,250 words in APA format.  Use at least three references.  Cite all reference material.  References must come from sources such as, scholarly journals found in EBSCOhost, CNN, online newspapers such as, The Wall Street Journal, government websites, etc. Sources such as, Wikis, Yahoo Answers, eHow, blogs, etc. are not acceptable for academic writing.

 
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