Choose a product and write a paper explaining the following about the product:
(Example: Coca cola’s products include sprite, Dasani, etc. Example 2: General Motors products include Chevrolet, GMC, Buick etc.)
1. What consumer product category does your product fit? explain?
2. What business product category does your product fit? explain?
3. What is product differentiation and how does your product differentiate itself from other similar products on the market?
4. Is this part of a product line or product mix of the firm selling this item? explain?
5. In what phase of the product life cycle do you feel the product is in? explain?
