Part 1: Primary Task
Within the Discussion Forum area, write in no less than 150 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas.
Understanding the factors in determining room rates in the lodging industry is essential to running a successful operation. To be successful in this role, you need to know and be able to compute the basic hotel operational ratios.
- What role do RevPAR, ADR, and occupancy rate play in determining revenue management formulas?
- Identify and explain the approaches that you need to use to achieve yield management. Support your explanation with examples.
- Identify and explain the factors in determining room rates. Support your explanation with examples