The following Guidelines are to be helpful in analyzing the cases. The Guidelines are not intended to be a rigid format, however, that the student just mechanically goes through. Each question is intended to surface information that will be helpful in analyzing and resolving the case. Each case is different, and some parts of the Guidelines may not apply in every case. Also, the student should be attentive to the questions for discussion at the end of each case. These questions should be answered in any complete case analysis. The heart of any case analysis is the set of recommendations made. The Problem and Issue Identification and Analysis and Evaluation steps should be focused on generating and defending the most effective set of recommendations.
GUIDELINES FOR ANALYZING CASES
Problem and Issue Identification
1. What are the central facts of the case and assumptions you are making based on these facts?
2. What is the major overriding issue in this case? (What major question or issue does this case address that merits its study in this course and in connection with the chapter or material you are now covering?)
3. What subissues or related issues are present in the case that merit consideration and discussion?
Analysis and Evaluation
4. Who are the stakeholders in the case and what are their stakes? (Create a stakeholder map if this is helpful.) What challenges, threats, and opportunities do these stakeholders pose?
5. What economic, legal, ethical, and discretionary responsibilities does the company have, and what exactly is the nature and extent of the responsibilities?
6. If the case involves a company’s actions, evaluate what the company did or did not do in handling the issue affecting it.
7. What recommendations do you have for this case? If a company’s strategies or actions are involved, should the company have acted the way it did? What actions should the company take now, and why? Be as specific as possible, and include a discussion of alternatives you have considered but decided not to pursue.