Presentation is due on Firday, October 14th
At the first meeting of the digital learning e-marketing initiative team (D-LIT), individual
members are asked to develop a presentation with notes that graphically conveys
the shared marketing fundamentals between the traditional marketing approach
and the e-marketing applications.
Prepare a PowerPoint presentation of 6–8 slides with 200–250 words of speaker notes per
slide that cover the following:
What are the shared marketing fundamentals between the traditional marketing
approach and e-marketing applications from the 3 primary strategic marketing dimensions?
- Explain how the e-business’s online service fits within the e-marketing mix.
- Explain how the e-business’s online service constitutes a profitable e-business model.
- Explain how the e-business’s online service contributes to e-commerce as a part of
societal network infrastructure for health care informational exchanges.
For more information on creating PowerPoint presentations, please visit the Microsoft
Office Applications Lab.
