Answer three questions.
1 What is a strategic alliance? What are the three types of strategic alliances firms use to develop a competitive advantage?
2 Discuss an organization that appears to be using a transnational strategy? Why, do you feel that organization is following this strategy? In what ways are they balancing their goals of achieving global integration while at the same time focusing on local responsiveness?
3 What are the four business-level cooperative strategies and what are the differences among them?