Taking a Position that Works, marketing homework help

Taking a Position that Works

Think about products you were enticed to purchase using social media (e.g., Twitter, Facebook, Tumblr, Vine, YouTube, etc.)

  • Tell us your favorite product that you purchased using social media and what positioning statement the company used.
  • Make sure you include the information from the fill-in-the-blank positioning statement.
  • Also, state your opinion on how well social media clearly portrayed the positioning statement.