Module 5: Capstone Assignment
Determination of Critical Path of a Project(125 Points)
Nathan Smith, the head of the marketing division of Zungoo Electronics, is planning to launch a new advertising campaign. Time estimates for campaign activities are listed in the table below.
Time Estimates (Weeks) |
|||||
WBS |
Activity |
Optimistic |
Most Likely (M) |
Pessimistic |
Immediate Predecessor(s) |
1 |
Create theme |
1 |
2 |
3 |
– |
2 |
Select design |
2 |
3 |
4 |
– |
3 |
Send RFP for development |
1 |
4 |
8 |
1,2 |
4 |
Develop printed goods |
2 |
2.5 |
3 |
3 |
5 |
Review finished product |
.5 |
2 |
3 |
4 |
6 |
Select campaign sites |
3 |
5 |
6 |
1 |
7 |
Distribute goods to sites |
1 |
2 |
3 |
6 |
8 |
Select speakers |
1 |
1.5 |
2 |
1 |
9 |
Interview speakers |
1 |
1.5 |
2 |
8 |
10 |
Hire speakers |
.5 |
.75 |
1 |
9 |
Using the information provided in the table, respond to the following:
- Construct a network diagram
- Calculate activity duration.
- Calculate activity slack.
- Calculate project duration
- Identify the critical path.
- Identify alternate paths and slack in each
- Define burst and merge and the associated task
Hint: Using PERT Analysis
TE = (O + 4M + P)/6
Where:
TE = Time estimate
O = Optimistic
M = Most likely time
P= Pessimistic
Your responses should be integrated in a well-written paper that meets the following requirements:
- Be 2-3 pages in length plus graphical elements.
- Be formatted according to the CSU-Global Guide to Writing and APA Requirements.
- Include two credible sources. The CSU-Global Library is a good place to find these sources.