The product or service the company will be launching is: The Automatic Jack
Only Answer the following with minimum 300 words and maximum 400 words, include one peer reviewed reference, also include in-text citation.
- Question: Analyze how your company will implement the New-Product Development Process (seven stages) to bring your product/service from concept to commercialization.
The 7 steps are;
- Idea Generation
- Idea Screening
- Concept Development and Testing
- Marketing Strategy Development
- Product Development
- Test Marketing
- Commercialization
