Discussion topic: Taking a Position that Work
Think about products you were enticed to purchase using social media (Social media used Pintrest)
- Tell us your favorite product that you purchased that was influenced by something you saw on social media. Favorite product that I purchase using social media was a Puma jacket and Adidas sneakers. Jacket link to Pintrest https://www.pinterest.com/pin/565201821968957778/ and Shoe link https://www.pinterest.com/pin/467952217518250871/
- After filling out the fill-in-the-blank positioning statement (click here- FIB.docx and make sure to submit the form in the discussion) determine what their positioning statement is.
- Also, state your opinion on how well social media clearly portrayed the positioning statement (keep in mind this is how the company wants you to view them).
- Make sure to view the video to help with this discussion.
- Additional information about positioning is located in this week’s supplemental information.
I’ve attach the FIB.docx file below and the video link: https://www.kaltura.com/index.php/extwidget/previe…
If you have any questions ask me.
